Naomi Spence

Directed high-level design projects, successfully refining and maintaining brand identity across diverse platforms, leading to a more cohesive market presence.

Spearheaded the creation and implementation of scalable design systems for physical and digital products, enhancing consistency and reducing design iteration time by an estimated 15%.

Collaborated effectively on UI/UX designs for critical trading platforms, embedded mobile products, and the GTN API developer portal, improving user interaction and platform usability for thousands of users.

Designed and oversaw event spaces for multiple global regions, ensuring cohesive brand representation and immersive experiences for key stakeholders.

Produced engaging motion graphic animations, elevating digital content and increasing engagement metrics by up to 20% on key campaigns.

Championed a collaborative design approach, defining and communicating strategic design direction to cross-functional teams and stakeholders, resulting in a 10% improvement in project alignment and delivery efficiency.

Contributed to the development of high-quality creative concepts, supporting the launch of key marketing initiatives that increased brand awareness.

Conducted thorough UI assessments and provided actionable usability recommendations, improving product interface and user satisfaction by an estimated 10%.

Collaborated on innovative UI/UX concepts for Sokin products, enhancing functionality and aesthetic appeal across multiple features.

Partnered with 5 major sports clubs (Arsenal FC, Fulham FC, Everton FC, AS Monaco, Miami Dolphins) to create impactful physical and digital sponsorship content, amplifying brand visibility to millions of fans.

Directed successful multi-channel marketing campaigns across print, radio, TV, and digital advertising, contributing to a 20% growth in overall campaign reach and engagement.

Optimized website UX in alignment with seasonal retail promotions, enhancing user experience and contributing to a 15% increase in online conversion rates during peak seasons.

Led the design and execution of weekly print advertisements for national newspapers and magazines, effectively managing relationships with key regional publications to ensure timely and impactful delivery.