About
A highly accomplished Senior Designer with a comprehensive skill set, specializing in shaping the fintech landscape through innovative product design, seamless digital experiences, and strategic brand elevation. Proven ability to lead high-impact design initiatives, developing scalable systems and compelling visuals that drive engagement and reinforce brand identity across global markets.
Work
GTN
|Global Design Lead
London, England, United Kingdom of Great Britain and Northern Ireland
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Summary
Led high-level design projects and implemented new design systems across physical and digital products to refine brand identity and enhance user experience within the fintech space.
Highlights
Directed high-level design projects, successfully refining and maintaining brand identity across diverse platforms, leading to a more cohesive market presence.
Spearheaded the creation and implementation of scalable design systems for physical and digital products, enhancing consistency and reducing design iteration time by an estimated 15%.
Collaborated effectively on UI/UX designs for critical trading platforms, embedded mobile products, and the GTN API developer portal, improving user interaction and platform usability for thousands of users.
Designed and oversaw event spaces for multiple global regions, ensuring cohesive brand representation and immersive experiences for key stakeholders.
Produced engaging motion graphic animations, elevating digital content and increasing engagement metrics by up to 20% on key campaigns.
Championed a collaborative design approach, defining and communicating strategic design direction to cross-functional teams and stakeholders, resulting in a 10% improvement in project alignment and delivery efficiency.
Sokin
|Digital Designer
London, England, United Kingdom of Great Britain and Northern Ireland
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Summary
Assisted in developing high-quality creative concepts and executed UI assessments to enhance user experience for Sokin products.
Highlights
Contributed to the development of high-quality creative concepts, supporting the launch of key marketing initiatives that increased brand awareness.
Conducted thorough UI assessments and provided actionable usability recommendations, improving product interface and user satisfaction by an estimated 10%.
Collaborated on innovative UI/UX concepts for Sokin products, enhancing functionality and aesthetic appeal across multiple features.
Partnered with 5 major sports clubs (Arsenal FC, Fulham FC, Everton FC, AS Monaco, Miami Dolphins) to create impactful physical and digital sponsorship content, amplifying brand visibility to millions of fans.
Cousins Furniture
|Senior Graphic Designer and Marketing Coordinator
London, England, United Kingdom of Great Britain and Northern Ireland
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Summary
Directed multi-channel marketing campaigns and maintained website UX, significantly impacting seasonal retail promotions.
Highlights
Directed successful multi-channel marketing campaigns across print, radio, TV, and digital advertising, contributing to a 20% growth in overall campaign reach and engagement.
Optimized website UX in alignment with seasonal retail promotions, enhancing user experience and contributing to a 15% increase in online conversion rates during peak seasons.
Led the design and execution of weekly print advertisements for national newspapers and magazines, effectively managing relationships with key regional publications to ensure timely and impactful delivery.
Education
Middlesex University
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Bachelor's Degree
Product design
Languages
English
Skills
Business & Operations
Client & Project Management, Project Pitching, Workflow Optimisation.
Design & UX/UI
UX/UI Design, Design Systems , Prototyping, Creative Direction, Brand Development, Campaign Design, Content Creation, Motion Graphics, Event design.
Tools
Figma, Adobe CC, AutoCAD, Jitter, Blender.